WHERE FREIGHT FINDS ITS VOICE
CONVERGE with ALPEGA
Barcelona | 13–14 October 2026
Who’s speaking?
Adrian Gonzalez
President Adelante SCM / Founder Talking Logistics
Wolfgang Lehmacher
Founder Supply Chain Innovation Network / Executive Advisor
Daniel Cohen, CEO, Alpega
Adrian Gonzalez, Talking Logistics
Panel Session
Panel Session
Panel Session
Interactive Session
Interactive Session
Interactive Session
Debate with Q&A
Debate with Q&A
Debate with Q&A
· Alpega Unified Platform: End-to-End Transport Execution That Earns Trust. Fewer Touches - Fewer Errors - Faster Execution
· Alpega Freight Exchanges: WTransnet - Teleroute - 123Cargo. End-to-End Transport Execution That Earns Trust. Fewer Touches - Fewer Errors - Faster Execution
· Adoption & change
· Scorecards & collaboration
· Security
· Driver capacity
· Operations
· Network quality
· Visibility
· Data standards
What needs to change in the next 12 months
Trusted Shipper of the Year - Trusted Asset Operator of the Year - Orchestrator Excellence - Innovation in Trusted Execution - Community Builder
Interested to be a speaker?
Where freight’s next big conversations happen
Connect with over 500 freight experts to connect and build partnerships, in a venue as spectacular as the city that houses it. And the highest industry level.
Converge with Alpega
Barcelona, 13–14 October 2026
La Llotja de Mar
Passeig d'Isabel II, 1, 08003
Welcome to La Llotja de Mar
For centuries, La Llotja de Mar has stood at the centre of Barcelona’s commercial life. Its grand halls once welcomed figures such as Gaudí and Picasso, and even housed the city’s first public bank.
This October, the freight community takes the stage.
History, architecture and industry come together for two days of conversation, connection and collaboration.
How to get there:
By Plane
Your destination is El Prat International Airport, Barcelona. Reachable from most major cities with most major airlines.
By Train & Metro
From Barcelona airport:
- Train (Renfe) + Metro: Take the R2 Nord train from Terminal 2 to Passeig de Gràcia, then walk or transfer to Metro Line 4 to Jaume I.
- Metro (L9 Sud + Line 4): Take the L9 Sud metro from the airport to Torrassa, transfer to Line 1 (Red) to Urquinaona, and then transfer to Line 4 (Yellow) to Jaume I, which is a 2-minute walk from La Llotja de Mar.
By Bus
From Barcelona airport, take the Aerobus / Express Bus A1 (T1) or A2 (T2) to the last stop, Plaça Catalunya. From there, you can walk (approx. 15 mins down Via Laietana), take Metro Line 4 (Yellow) to Jaume I, or take a short taxi ride to the venue.
By Car
From Barcelona airport, take the C-31 towards Barcelona Centre, merge onto Gran Via de les Corts Catalanes, turn right onto Passeig de Sant Joan, then follow signs for Via Laietana to reach the waterfront area. The trip takes roughly 20–30 minutes, of 15-18 km.
Join in for a wealth of insights, knowledge, and networking opportunities.
Valued at 495 Euro.*
This year, we will bring it to you FREE.
*Price applies from 2027 onwards.
Become a Partner. Shape the future of freight.
Join 500+ senior leaders from across the freight ecosystem for two days of insight, collaboration, and strategic conversations.
As a partner, you’ll get:
- Direct access to decision-makers shaping the future of freight
- Opportunities to lead conversations on trust, technology, and collaboration
- Meaningful networking with companies transforming logistics
Ready to make an impact?
REGISTER TODAY
To attend, register your details and we’ll be in touch shortly.
Frequently Asked Questions
THE BASICS
Converge with Alpega happens on Tuesday 13 and Wednesday, 14 October 2026. Doors open at 9:00am on both days.
La Llotja de Mar, Barcelona. This landmark building in the heart of the city is only a short walk from the waterfront.
Converge brings together 500 freight professionals from across Europe: shippers, carriers, asset operators, orchestrators and solution providers. If you work in freight and care about how trust and technology are reshaping the industry, this event is for you.
The main program is in English. Live translation into Spanish will be available during both days.
REGISTRATION & TICKETS
You can register dirently on the Converge microsite. All applications are reviewed by the Alpega team to ensure the right mix of attendees. You'll receive a confirmation email once your place has been approved.
Converge 2026 is free to attend. The event is valued at 495 Euro, but this year we're bringing it to you at no cost. Please note that from 2027 onwards, the standard ticket price will apply.
Your ticket covers both days of the conference, including all keynote speakers, panel discussions, stream sessions and user groups. Catering for both days and the Appreciation Party on the evening of 13 October are also included.
Yes, groups are welcome. If you're looking to bring a team, contact us at events@alpega.com and we'll help coordinate your registrations.
Full details on cancellations and transfers will be included in your registration confirmation. If your plans change before then, reach out to the events team and we'll do our best to help.
HOTELS & TRAVEL
We'll be sharing a list of recommended hotels near the venue as the event approaches. Barcelona is very well connected, so there are plenty of good options in the area. Details will be included in your attendee information pack closer to October.
La Llotja de Mar is very centrally located in Barcelona, close to the Born district and the waterfront. Transfer options and any shuttle details will be confirmed in your attendee information closer to the event.
AGENDA & SESSIONS
Join us for a wealth of insights, knowledge and networking opportunities across two days. Please see our agenda for the full program. Day 1 (13 Oct) features an opening keynote speaker, expert talks, a main stage panel on “Trust in freight execution”, as well as three parallel streams tailored to Shippers, Asset Operators and Orchestrators. This is followed by cocktails and the Appreciation Party. Day 2 (14 Oct) dives deeper into Alpega products with demo-based sessions, user groups, a motivational speaker and a closing panel.
Once the full program is published, you'll be able to select the stream sessions and user groups most relevant to you. Pre-booking for speed meetings with Alpega executives, carriers and shippers will also be available. More details on this closer to the event.
Yes. There will be a dedicated Health Check zone where you can book time with the Customer Success team. Pre-bookable speed meetings with Alpega executives and partners are also planned. Booking details will be shared with registered attendees well ahead of the event.
COMMUNICATIONS
First, check your spam or junk folder as event emails sometimes land up there. If you still can't find it, contact us at converge@alpegagroup.com and we'll look into it for you.
The events team is the best point of contact for any questions not covered here. Reach them at converge@alpegagroup.com and they'll get back to you as soon as possible.