The data behind the gap
295 supply chain executives and transportation providers across Europe agreed on where the industry is heading but revealed a sharp divide in readiness. Shippers and carriers share a common vision of greater connectivity, visibility and automation. What separates leaders from the rest is how quickly they're closing the gap between ambition and delivery.
"Companies will shift from reactive firefighting to proactive orchestration."
— Executive respondent, 2026 Transport Leadership Benchmark Survey
Transportation success is no longer an enterprise problem. It’s a network problem.
The survey reveals a clear gap. Shippers lack clean internal data. Carriers receive inconsistent information from shippers. Both are right. The real challenge is how information flows between organisations.
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About the author
Adrian Gonzalez is a trusted adviser and leading industry analyst with more than 27 years of research experience in transportation management, logistics outsourcing, global trade management, social media, and other supply chain and logistics topics.
See where you sit among Europe's transport leaders
- Survey data from 295 verified executives and transport providers across Europe
- Capability benchmarks: where shippers and carriers stand today vs. where leaders are heading
- The five network capabilities that will define transportation leadership
- Recommended actions for shippers and carriers
- Expert perspectives from Alpega and industry leader, Adrián Gonzalez
